On The Edge Media
Who we are
At On The Edge Media, we’re a Boston-based PR, social media, and content creation agency helping brands stand out in today’s fast-moving digital world. We specialize in elevating restaurants, lifestyle brands, liquor and spirits companies, health and wellness practices, and local businesses across New England and beyond.
What sets us apart is our bold, story-driven approach. We don’t just run campaigns, we create moments, spark conversations, and build real connections between brands and their communities. Our team blends industry expertise with trend-focused creativity to deliver work that’s both impactful and innovative.
Our philosophy is simple: Be Different. Be Trendy. Be On The Edge.
From PR and media outreach to social strategy, influencer partnerships, and SEO, we build integrated marketing solutions that push boundaries and drive measurable results. Every strategy is tailored to the brand, the audience, and the goals, with one focus: creating authentic connections and growth online and off.
Clients
01
Influencer Marketing
Our influencer marketing service connects your brand with creators who matter, from micro-influencers to larger personalities who align with your audience and values. These partnerships produce authentic content that builds trust and drives engagement.
We handle everything from strategy and outreach to content coordination and performance tracking, resulting in stronger visibility, deeper community connection, and increased loyalty.
02
Content Creation
Our content creation service brings your brand’s story to life through strategic photography, video, graphics, and copywriting. We produce high-quality content that captures attention, engages your audience, and drives action across social media, websites, and campaigns.
Every piece reflects your brand voice and goals, using creativity and strategy to boost engagement and help your brand stand out online.
03
Email Campaigns & Strategy
Our email marketing service helps your brand stay connected and build stronger relationships through targeted campaigns and newsletters. We use compelling content, smart segmentation, and automation to boost opens, clicks, and conversions.
From strategy to execution, we craft personalized emails that tell your story, highlight your offerings, and drive measurable results—keeping your brand top-of-mind.
04
Social Media Campaigns
Our social media campaign service helps your brand stand out with content that engages, inspires, and converts. We create and execute platform-specific campaigns across Instagram, Facebook, TikTok, and LinkedIn to reach the right audience at the right time.
From concept and content creation to scheduling, community management, and performance tracking, we handle everything. Each campaign is designed to spark conversations, boost visibility, and drive measurable results.
05
PR and Marketing Services
Our PR and marketing services spotlight your brand through a mix of traditional media outreach and modern digital strategy. We help you connect with audiences, secure press coverage, and build a strong, standout reputation.
From press releases and pitching to messaging, partnerships, and promotional campaigns, we manage it all. With creative strategy and strong media relationships, we drive brand awareness, engagement, and measurable growth.
Selected projects
Qué Mas
Restaurant & Hospitality
Content Marketing Strategy & Creation, PR Placement, Influencer Partnership
Fuji Group
Restaurant & Hospitality
Content Marketing Strategy & Creation, Email Campaign Strategy, Influencer Partnerships
Bobbles and Lace
Fashion & Lifestyle
PR Placement, Supported Franchise Openings, Supported Branded Events
Project Paulie
Fashion & Lifestyle
PR Placements, Supported Collabortations, Influencer Partnerships
SmartSKN
Tech & Innovation
PR Placements, Influencer Campaign w/ Launch Party
Mass Ave Diner
Restaurant & Hospitality
PR Placments, Influencer Campaign
Client Spotlight
"Working with Derek and Tom from On The Edge Media has been an absolute game-changer for my business! For the past year, they’ve been managing social media for Revival, and I couldn’t be happier. Their energy is infectious, their creativity is unmatched, and their positive vibes are genuinely uplifting.
Beyond their incredible work on social media, Derek and Tom have helped me personally. They encouraged me to step out of my comfort zone and overcome my camera shyness, building my confidence not only as a social media presence
but also as a business owner. Their ideas and strategies have not only grown my online presence but, also made a tangible impact on my business's success.
If you're looking for a team that brings expertise, passion, and joy to what they do, Derek and Tom are the absolute best."
Thank you both for helping me—and Revival—shine!
Marissa
Owner
at Revival
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Kimberly A.
Senior Art Director
at REI
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Nina D.
Senior Art Director
at ALGO
"Working with Derek and Tom from On The Edge Media has been an absolute game-changer for my business! For the past year, they’ve been managing social media for Revival, and I couldn’t be happier. Their energy is infectious, their creativity is unmatched, and their positive vibes are genuinely uplifting.
Beyond their incredible work on social media, Derek and Tom have helped me personally. They encouraged me to step out of my comfort zone and overcome my camera shyness, building my confidence not only as a social media presence
but also as a business owner. Their ideas and strategies have not only grown my online presence but, also made a tangible impact on my business's success.
If you're looking for a team that brings expertise, passion, and joy to what they do, Derek and Tom are the absolute best."
Thank you both for helping me—and Revival—shine!
Marissa
Owner at Revival
Curious how we can help your brand thrive online?
Sign up for a free consultation!